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	<title>Comments on: Social media: Time demands</title>
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	<description>Commentary on digital media and PR</description>
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		<title>By: Toby</title>
		<link>http://wheelontheweb.wordpress.com/2008/10/29/social-media-time-demands/#comment-193</link>
		<dc:creator>Toby</dc:creator>
		<pubDate>Fri, 31 Oct 2008 04:33:26 +0000</pubDate>
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		<description>Kevin - thanks for the mention. i think one of the secrets to a successful social media strategy - especially for small business owners wherer $ are traded off with people/timem - is to not to let the technology/tools over whelm you. Start with one or two &#039;tactics that you can build on to reinforce your positioning, and the relationships you&#039;re developing .. then add on.</description>
		<content:encoded><![CDATA[<p>Kevin &#8211; thanks for the mention. i think one of the secrets to a successful social media strategy &#8211; especially for small business owners wherer $ are traded off with people/timem &#8211; is to not to let the technology/tools over whelm you. Start with one or two &#8216;tactics that you can build on to reinforce your positioning, and the relationships you&#8217;re developing .. then add on.</p>
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